# Hear what people say about your brand, in their own words

Word of mouth and comment insight with DataXAPI: 2 ready-made Skills on 17 platforms. The example run makes 3 calls and costs at most $0.0060; a failed call is never charged.

## Who it is for

For brand, product and support teams who want the comment section and the search results without opening ten apps. Your AI pulls the comments under a post and the posts that mention a keyword, and reads them for you.

- **Brand and PR**: Want to know how the brand is talked about on each platform, and in what tone.
- **Product teams**: Read the comments for what users really care about, to decide what the next version fixes.
- **Support and community**: Spot the complaint that keeps coming up before it spreads.

## The questions it answers

- **What do people praise and complain about under this post?** The comments page by page: text, commenter, likes, replies and time.
- **What is being said about our brand on each platform?** One page of posts for your keyword on every platform you pick, in one table with a platform column.
- **Which complaint comes up most?** Your AI groups the comments it read and counts them, and can quote each one with its likes.

## What you get

Every Skill hands back one table. These are its columns, and what each one holds.

### [Comments and word of mouth](https://dataxapi.com/skills/comments/)

- `comment_id` Comment ID: ID
- `text` Text: Text
- `author` Commenter: Commenter's display name
- `likes` Likes: Likes
- `replies` Replies: Replies
- `published_at` Posted at: When it was posted

### [Keyword search and mentions](https://dataxapi.com/skills/mentions/)

- `platform` Platform: The platforms to search, at most 5
- `post_id` Post ID: ID; pass it unchanged to the get endpoint
- `url` Link: Link that opens the post
- `type` Format: Content format
- `title` Title: Title
- `text` Text: Body text
- `author` Author: Author's display name
- `published_at` Published at: When it was published
- `likes` Likes: Likes
- `comments` Comments: Comments
- `shares` Shares: Shares
- `favorites` Favorites: Saves
- `views` Views: Views

## The data it reads

Public data only. Each row is one endpoint, with its price per call.

| Endpoint | Example run | Price |
| --- | --- | --- |
| [Douyin video comments](https://dataxapi.com/apis/douyin/videos/comments/list/) `GET /v1/douyin/videos/comments/list` | yes | $0.0020 |
| [Douyin video search](https://dataxapi.com/apis/douyin/videos/search/) `GET /v1/douyin/videos/search` | yes | $0.0200 |
| [Weibo realtime search](https://dataxapi.com/apis/weibo/posts/search/) `GET /v1/weibo/posts/search` | yes | $0.0020 |
| [Bilibili video search](https://dataxapi.com/apis/bilibili/videos/search/) `GET /v1/bilibili/videos/search` | yes | $0.0020 |
| [Facebook post comments](https://dataxapi.com/apis/facebook/posts/comments/list/) `GET /v1/facebook/posts/comments/list` | on request | $0.0020 |
| [Instagram post comments](https://dataxapi.com/apis/instagram/posts/comments/list/) `GET /v1/instagram/posts/comments/list` | on request | $0.0020 |
| [Kuaishou video comments](https://dataxapi.com/apis/kuaishou/videos/comments/list/) `GET /v1/kuaishou/videos/comments/list` | on request | $0.0020 |
| [Reddit post comments](https://dataxapi.com/apis/reddit/posts/comments/list/) `GET /v1/reddit/posts/comments/list` | on request | $0.0020 |

And 20 more endpoints for the same job on 17 platforms: each Skill's page lists its own.

## Say this to your AI

Once DataXAPI is connected, any of these works.

- What are people praising and complaining about under this Douyin video? Read three pages of comments.
- Pull the comments on this post and group them: what do buyers like, and what puts them off?
- What is being said about our brand on Douyin, Weibo and B站 right now?
- Search “camping stove” on Reddit, YouTube and X and show me the posts with the most engagement.

Not connected yet? [It takes one prompt](https://dataxapi.com/mcp/)

## Ready-made skill

| Skills |  | / run |  |
| --- | --- | --- | --- |
| [Comments and word of mouth](https://dataxapi.com/skills/comments/) | What are people praising and complaining about under this post? | $0.0060 | 3 calls |
| [Keyword search and mentions](https://dataxapi.com/skills/mentions/) | What is being said about this brand or keyword on each platform? | $0.0240 | 3 calls |

## How teams do it today, and with DataXAPI

**By hand: Screenshot by screenshot**

- Scroll comment sections and paste the telling ones into a doc.
- Search the brand name on each app, one at a time.
- Nobody counts: the loudest comment wins.

**With DataXAPI: $0.0060 a run, 3 calls**

- Name the post or the keyword, and the platforms.
- Comments and mentions come back as rows your AI can count and group.
- Each page is one call at its listed price; a failed call is never charged.

## Questions

### Do I need to write code?

No. You paste one prompt into your AI to connect it, then ask in plain words. Code is there if your team wants it: every row in the table above is one GET.

### What does it cost?

The example run of Comments and word of mouth makes 3 calls and costs at most $0.0060. Run it every day for 30 days and that is $0.18. There is no subscription, and a failed call is never charged.

### Can it see private accounts, or data behind a login?

No. It reads what anyone can see on the platform: public posts, public counts, comments, and the ads the platforms publish in their ad libraries. It cannot post, message or sign in to an account.

### Which platforms does it cover?

17 for this job: Bilibili, Douyin, Facebook, Instagram, Kuaishou, Reddit, TikTok, WeChat Channels, Weibo, X (Twitter), Xiaohongshu (RedNote), YouTube, Zhihu, LinkedIn, Pinterest, Threads, WeChat Search. Each Skill's page lists its own.

## The other 5 jobs

- [Competitor monitoring](https://dataxapi.com/solutions/competitor-monitoring/): What did competitors post this week, and which post took off? $0.0040 / run
- [Finding and vetting creators](https://dataxapi.com/solutions/creators/): Who are the accounts to work with in this category? $0.0040 / run
- [Ad creative intelligence](https://dataxapi.com/solutions/ads/): What ads are competitors running? $0.0040 / run
- [Trends and topics](https://dataxapi.com/solutions/trends/): What is trending right now? $0.0060 / run
- [Product research](https://dataxapi.com/solutions/products/): What is selling, and what do buyers say? $0.0080 / run

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Generated from catalog revision c48ce454ae6c4c65, price book 2. [Page](https://dataxapi.com/solutions/word-of-mouth/)
